A place for me to share my recent work, random musings on photography and reflect on my thoughts, experiences, ideas and revelations.

Tuesday, January 18, 2011

Marketing and camera choices

In my last post I talked about people’s fascination with equipment and mentioned that marketing plays a large role in what kind of cameras people buy.  I just returned from a 10-day cruise in the Caribbean (talk about good timing!) and one of the many observations I made during this trip was that it seems like the DSLR has really increased market share over past year or two, at least within the subset of people who travel where and how I do.  I don’t think I have seen such a large percentage of big cameras on a cruise before.  There were a lot of lower-priced models, but I spotted at least one 7D, a couple of D90s and more than a handful of “L” or “EX” lenses.  Me?  I took along my trusty G12 with my G9 as a backup.  Never even pulled the G9 out of the bag.

People often ask me for advice about buying a camera.  I tell most people that a good point & shoot will meet the needs of most people from a photographic standpoint, but I also understand that some people believe that they “need” an SLR for reasons other than image quality.  There is after all a certain “cool factor” to carrying an SLR and a big lens.  I don’t try to steer them either way, but if it becomes clear that they are really looking for me to affirm their desire for an SLR I’m happy to do so, although I point out that they are getting more camera than they need.

I’ve been exploring the idea of shooting “serious” photography with my point & shoot camera and find that it works very well.  I’m having a blast with my G12 and am starting to feel like these little cameras are way underappreciated.  I hope to make this idea the subject of a regular series of posts over the coming year.


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Ahmer said...

Interestingly enough, most of my published photos and award winners were taken with the tiny Fuji F30.